I have five tips to share with you that will help you expose and sell your home to millennial homebuyers.
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How can you expose and sell your home to millennial homebuyers?
Millennial homebuyers think about buying in a different way than baby boomer homebuyers once thought of home buying, so you have to think differently in the way you expose your home to them. I have five tips, in particular, that will help you do this.
First, you must expose your home from the best angle. baby boomers used to care about things like 2-car garages, and so do some millennials, but one thing many millennials care about more is open floor plans. They care about how the home will be used for entertaining and relationships. They’re also a little bit more interested in being in a one-story home or how the home would work for their specific interests.
Next, you have to sell your neighborhood. Millennials care about where they live and how they’ll be able to interact with the surrounding businesses, shops, and restaurants, and whether those places are within walking distance. They also care about whether there are people they like in your neighborhood. A few pictures or descriptions of community events and an explanation of why it’s great living there will go a long way in attracting millennial homebuyers.
A lot of millennials care about the environment, so the third thing you can do is show off any environmentally friendly features your home has. Maybe you have a great backyard garden or you’ve installed some solar panels, or maybe you have really good solar gain from the southern exposure. Those are really great features to talk about with millennial homebuyers.
Fourth, make your home feel clean and modern. Oftentimes, the homey, Americana feel isn’t what millennials are looking for. Instead, go for something sleek and perhaps update your cabinets or countertops to make your interior look a bit more modern.
Lastly, market your home online in the right places. Our team, for example, puts Facebook ads out for every single property we list. As you get your home exposed, make sure you have a team like Templeton Prime Properties to expose it to the places millennials pay attention to online.
If you have any more questions about exposing your home to millennial homebuyers or you’re thinking about buying a home yourself, don’t hesitate to reach out to me. I’d love to help you.